Push Promotional Models Sample Kah Tequila

PUSHing the envelope has always been our forte.  Whether we are creating new campaigns or promoting the hottest events, PUSH marketing and promotions is always looking for new ideas on how to make our events memorable.  Over the past month, we have been fortunate enough to create Zombies, Pixies and Barbies.  We have been fortunate enough to promote Harry (Potter of course), 50 (Cent), Enrique and  Katy (Perry).  However, some of the most exciting and creative events that our promotional models executed were for KAH Tequila.

KAH Tequila is the Day of the Dead Tequila – The Spirit of the After Pary!  KAH Tequila does not only have a unique taste and an intense flavor, but the bottles that hold these fine tequilas are the most fascinating and artistic that you will find.  Each bottle is inspired by history, celebrations and traditions to celebrate the dead.  Since Halloween is the day we celebrate the dead, our promotional models were in full costume promoting KAH Tequila in many of the bars and nightclubs throughout Arizona.

Kah Tequila was a hit!

PUSH – marketing and promotions is the top experiential marketing company in Arizona.  As PUSH continues to expand throughout the country, it is no surprise why some of the largest companies in the world use PUSH to promote their products.  PUSH is a leader in the industry when it comes to hiring and training the top promotional models and brand ambassadors.  We value our customers, and we are proud to promote great products like KAH Tequila.

Booking and Recruiting keep PUSH ahead of the pack!

I think it is time to start giving credit where credit is due.  A lot goes into staffing great promotional models here at PUSH, and we definitely strive to book the best girls available for each event.  Our clients come to us time after time because they know PUSH has the best promotional models in the industry, and our team works endlessly to make sure our clients are happy.  However, in order to do this, we hire the best recruiters and booking managers to make sure our events go as smooth as possible.

It all starts with recruiting and training PUSH’s promotional models.  LaShelle and Melody make sure every girl meets our strict requirements.  From in-person interviews to skyping, each model must make sure they pass LaShelle and Melody’s grueling test!  In order to meet our client’s needs, we must make sure each model is beautiful, outgoing and professional.  These are only three of the many traits we require, but our recruiters do a great job making sure we have the best models to book!

Once our promotional models pass the recruiters test, they will have a chance to get booked through one of our Booking Managers.  Tiffany, Hillary and Rianon make up our National Booking team, and they make sure every model is equipped with the right tools in order to execute a successful event.  Whether it is online training, conference calls or face-to-face training, they make sure all the promotional models execute a successful event and meet our demanding requirements.  The long hours, thousands of emails and hundreds of phone calls makes this a grueling job.   However, the girls will tell you it’s well worth it when our clients let us know how successful an event was and how appreciative they are!  Kind words go a long way, and the determination to make sure each and every client is happy keeps the motor running in all our girls.

Of course PUSH – marketing & promotions has some great tools and propriety technology to make sure our team can be successful, and for our clients to enjoy some of the great features we offer.  A few great features that our clients use everyday are:

1.       Their own custom user console
2.       Brand ambassador & management selection tool
3.       Video training
4.       Questionnaire & product testing
5.       Assignment reports & recapping
6.       Assignment photo and video uploading
7.       Data capturing technology
8.       Facebook marketer

Obviously our features make it easier on everyone, but ultimately our office girls make sure it all comes together.  So now that credit has been given and everyone knows how hard of a job it can be to hire and book a PUSH promotional model, let’s step back offer kind words to those who deserve them.  As we all know those words will go a lot further, and sometimes everyone needs to hear how appreciated they are!

PUSH brand ambassadors at Schick Nascar Event

Over the past few months, PUSH – marketing & promotions has been riding the wave with the Amplitude Marketing Group.  Amplitude develops unique marketing programs that combine multiple waves of fresh and interactive content leading to meaningful consumer experiences that drive business growth, and their latest campaign was no exception.  Schick caught the latest wave and what a great ride it was!

The Amplitude Marketing Group called on PUSH to provide brand ambassadors for the Schick campaign.  This campaign was right up our alley, and we were excited to execute it and provide our promotional models for them.  This promotion was broken up in to 2 areas:  Katy Perry Tour for the girls, and NASCAR for the boys!  Two great tours to promote Schick and get razors in the consumer’s hands.

Katy Perry’s California Dreams Tour jumped off in Atlanta, GA in early June and we have been riding the wave since.  PUSH has booked over 90 promotional models to promote the new Schick Quattro, and the positive feedback has been tremendous!  The girls have been having a great time too, and the support from Schick and Amplitude has been second to none.

Schick Promotional Models at Katy Perry Tour

However, NASCAR has been riding a big wave too!  PUSH has booked over 60 brand ambassadors to promote the new Schick Xtreme3, and we still have another 50 brand ambassadors booked through September!  The NASCAR promotion has definitely been Xtreme, and our emcee Jeff Carter has been the perfect fit for this campaign!

All the people at PUSH – marketing & promotions would like to thank the Amplitude Marketing Group for such a great experience.  Allowing us to book almost 200 brand ambassadors, and be part of the Schick team is something we are thrilled to be a part of as we look forward to creating many more waves with Amplitude.

PUSH promotional model on the showroom floor

What a year it has been for PUSH!  We have been so fortunate to be involved with so many great events, and this year’s Comic-Con was no exception.  Nintendo asked PUSH marketing and promotions to hire 14 experienced gaming brand ambassadors to promote Nintendo’s 3DS and Wii.  Between our promotional models and Nintendo’s 3DS people filled both rooms at the San Diego Convention Center and the Marriott’s Gaming Lounge!  The buzz that Nintendo created was second to none, and everyone at Comic-Con knew who was there!

However, Comic-Con is not just for gamers and comic aficionados.  When one door closes another one opens, and that is exactly what 40 of our promotional models did – they opened the doors to San Diego’s nightlife!  PUSH was asked to provide 40 promotional models to an inclusive and invite only party to the hottest party that week!  Although we cannot give out the guest list, let’s just say the party was hot, and all of the A-list celebrities loved the ambiance!  With over 500 invited guests, PUSH marketing and promotions was delighted to be offered the opportunity to staff some of its best promotional models to hottest ticket that week.

PUSH promo models take a quick pic at comic-con

Comic-Con in San Diego may be over, but we have a lot more great events coming up.  The fall season brings out a lot of new and exciting opportunities, and we work with some of the best companies that always want to explore new ideas and PUSH the envelope!  This is an exciting time of year for us, and we look forward to sharing those great events with you too!

Pirelli Girl provided by PUSH at the Dub Show

In 2011, Pirelli Tire North America, the leader in high-end car and motorcycle tires, established a strong relationship with PUSH – marketing & promotions.  Pirelli has called upon PUSH to provide event staff throughout North American cities like Atlanta, Dallas, Charlotte and Chicago.  This partnership has helped Pirelli to not only maintain their image, but it also keeps the “Pirelli Girls” the main attraction at each event!

Recently, PUSH provided promotional models for the DUB Show Tour and Pirelli.  This 12 city tour proved to be a great success as attendees stood in line to get an autograph from the PUSH models.  Although there were plenty of famous faces at the DUB Show, none of them stood a chance against our Pirelli Girls!  Not only did we make Pirelli the main focus of the show, but we made sure their loyal customers went home remembering the Pirelli brand.

PUSH – marketing & promotions, a leader in nationwide staffing, has already executed many events with Pirelli.  However, we are looking to provide many more promotional models for them as we are opening up PUSH Indianapolis next month!  With over 10 offices throughout North America, PUSH – marketing & promotions continues to be a leader in live marketing, and we look forward to working with the people of Indiana.

Check out this video from CAC-TV which features an interview with Precious from London, a PUSH Brand Ambassador and Pirelli Girl!