PUSH MODELS & Tequila Semental bring the party to Nite Flite

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PUSH MODELS promo models at Nite Flite
The PUSH Tequila Semental Bar was a hit at Nite Flite 2010

Over 4,000 people converged on Old Town Scottsdale to party the night away at the 2010 Nite Flite Gala.  Put on by the Active 20/30 Club, the annual Nite Flite Golf Tournament and Gala held October 8-9, 2010 has become the premiere charity event in the valley.  PUSH MODELS, a nationwide staffing company known for promo models, was proud to join the many sponsors of the event including Grimaldi’s, Ra Sushi Bar, Macayo’s, Cutie’s, and Tequila Semental to raise money for the Boys and Girls Club of Scottsdale.

The streets were flooded with party-goers as live music erupted from the clubs and main stage in Indian Plaza.  PUSH MODELS event staff handed out Playbills that informed attendees about performance times.  The PUSH Tequila Lounge was also quite the attraction as promotional models handed out samples of Tequila Semental to guests that stopped by the booth.

Nite Flite is an annual golf tournament and gala put on every year by the Scottsdale Active 20/30 club; the event’s purpose is to raise money for local children’s charities and has become one of the premiere fundraising event and the unique nighttime golf tournament adds even more intrigue to the event.  The event’s primary charity partner at the 19th annual event was the Boy and Girls Club of Greater Scottsdale, and past beneficiaries of Nite Flite include the Make-A-Wish Foundation, the AZ Foundation for Burns and Trauma’s Children’s Burns Camp, The Devereux Foundation,  Phoenix Day, and Home Base Youth Services.

PUSH MODELS was not only responsible for providing sexy, personable promo models for the event, the PUSH TACTICS staff sprung into action to create a step and repeat just for the event.  Attendees were able to pose for paparazzi on the red carpet in front of the branded banner as they entered the event.  PUSH also created playbills to hand to all the guests letting them know when and where all the important Nite Flite Gala happenings were taking place.  PUSH MODELS was proud to be part of the event that raised a substantial amount of money for the Boys and Girls Club and plan to continue their partnership with Nite Flite and the Scottsdale Active 20/30 club.

PUSH MODELS is a nationwide event staffing and full service event management company.  If you are a business looking for promotional models, trade show models, street teams, brand ambassadors, or live marketing please give PUSH a call!  PUSH MODELS has 8 offices across the country and are expanding all the time.

PUSH MODELS Sends Trade Show Models to Asia!

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PUSH MODELS is already recognized as a leading provider of promotional models and trade show models in the United States, and with the addition of agencies all over the country our highly trained and enterprising agents have been able to reach out to companies across the globe. Patrick Dalal, the PUSH MODELS San Francisco agency owner, recently booked models to fly from California to South Korea and Singapore to be brand ambassadors for Arasys Perfector at The Annual Congress on Anti-Aging Medicine and Regenerative Biomedical Technologies.

The two PUSH MODELS were flown from California to South Korea where they underwent an extensive full day training on all the features and functions of the Arasys Perfector, a Revolutionary New Anti-Aging device. The non-invasive machine is touted as being able to reduce the effects of aging on the skin without the use of harmful lasers and painful peels.

After they were versed on the machine and the company who distributes the Arasys Perfector, our trade show models then acted as ambassadors at The Annual Congress on Anti-Aging Medicine and Regenerative Biomedical Technologies in South Korea September 11 and 12, 2010. One week later they attended the same convention only this time it was being held in Singapore on September 17 and 18. Both shows were put on by worldhealth.net who represents 22,000 Physicians and Scientists from 105 countries.

The trade show models had the time of their lives as they were housed in the Intercontinental Grand Seoul while they were in South Korea. Upon arriving in Singapore the models found themselves at the Sands Marina Casino, a billion dollar structure.

Worldhealth.net hosts conferences worldwide with many conventions planned domestically over the next year and internationally at locations include Dubai, Paris, Brazil, Monaco, Bangkok, Melbourne, London, and Bali. PUSH MODELS is looking forward to providing trade show models for vendors at all of these events worldwide. San Francisco agency owner Patrick Dalal is already working closely with exhibitors for the next shows.

The great success the PUSH MODELS agencies are experiencing is only going to increase in the coming years as they have already developed relationships with many recognizable brands worldwide like Maxim Magazine, Honda, Jackon-Barrett, Bacardi, Skyy Vodka, and more.


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As a nationwide leading provider of promotional models and trade show staff, PUSH MODELS is always finding new and exciting ways to build their client’s brands. More than just a promotional modeling agency or event staffing service, PUSH MODELS agencies have a strong marketing background and offer many unique promotions to their customers like the PUSH MODELS Search for Miss Lolita.

By teaming with other companies like Lolita’s Cantina & Tequila in Las Vegas, PUSH MODELS agency owner Lawrence McBride is transforming the PUSH MODELS “Girls Night Out” Program into a traffic generating double-whammy for venues in the Entertainment Capital of the World. “Girls Night Out” (GNO) is an open casting call and audition for potential PUSH MODELS to meet the booking managers, agency owners, and clients who book events from the event staffing company. Hosting GNO events to raise awareness about and recruit potential contestants for The Search for Miss Lolita gives both PUSH MODELS Las Vegas and Lolita’s Cantina an opportunity to generate excitement over the course of the three month promotion.

The Search for Miss Lolita will crown Miss Lolita 2011, and the final contest winner will receive a grand prize that includes cash, a vacation for two to Mexico, a life-sized 3-D hologram at Lolita’s Cantina and Tequila Bar, photo shoots, and other sponsor prizes. Miss Lolita 2011 will also receive a contract for paid promotional appearances and be prominently featured in all of Lolita’s Cantina marketing material for the year as well as receive national exposure from PUSH Models. This a great opportunity for promotional models to not only win this contest but also be introduced to the multiple opportunities that are available to promo models in the Las Vegas market.

PUSH MODELS Las Vegas plans to support The Search for Miss Lolita with an aggressive PR campaign that will consist of print, web, radio, video and live interactive promotions for both the contest and its sponsors. From full page ads in Las Vegas Weekly to professional photography and video at the events to Digital Marquee Advertising at UNLV, PUSH MODELS is making sure that the contest and its sponsors receive maximum exposure for their promotional dollars.

Although the casting has already begun for The Search for Miss Lolita, sponsors still have the opportunity to be a part of this incredible event. If you think your business can benefit from an aggressive marketing campaign and the exposure it will bring, I strongly encourage you to contact Lawrence McBride at the PUSH MODELS Las Vegas office. He will walk you through many plans that are available, there will surely be one that will fit your advertising needs to a tee.

PUSH Utilizes Facebook Marketing to Highlight Sony Pride Experience

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Facebook, twitter, instagram, with so many different ways to share your experiences and the experiences of your guests how do you know where to start? Who are you really talking to out there in cyberspace? These are questions that clients and consumers alike must ask themselves prior to taking advantage of the fast paced world of social media. Log into any medium and you will see pictures of what people ate, who they saw, and what they think is funny. You will read the daily commentary of the average joe as he traverses the tumultuous landscape known as the human condition. Though social media allows us to glimpse into the lives of other people you never really know the full story only small tidbits of information. PUSH wanted to change that by optimizing social media for our clients and for our readers so we created the facebook marketer program.

This innovative program allows our ambassadors to become “facebook marketers” thus sharing their promotions, ideas, thoughts, and experiences with their friends and family. The best part is they don’t need to do anything to generate the posts! To become a “facebook marketer” ambassadors simply accept the app telling facebook that it is ok to give our system access to the profile. The PUSH system will then link their PUSH profiles with their social media profiles and Bing! Bang! Boom! Instant synchronization. For our ambassadors it highlights and promotes activations they will be working, streams new photos that were just uploaded and provides backlinks to their profiles all in the hopes of getting booked for more promotions. For our clients, once talent is chosen for their events, if the ambassador is a “facebook marketer”, naturally organic messages will be streamed to the ambassador’s social media pages promoting their involvement in the event and providing backlinks to the client’s website and the product/brand being promoted. It is a fast and easy way to get thousands of impressions with little real effort. The return on investment can be measured and results can then be reported to the client and it comes at no additional cost. Future applications are in the works making the program easier to navigate for our ambassadors and providing more options for our clients.

This past month we staffed the SONY Pride Experience in beautiful San Diego California with a small twist, the “facebook marketer” program was utilized increasing SONY brand visibility and overall event awareness. Ambassadors that took part in the program received instant notifications on the event and any changes, while at the same time showcasing their involvement to the people that matter most to them. The event was a great success and the social media program proved yet again to never underestimate the value of online advertising.

Whether it be sending tweets, video chatting, or recording the most intimate experiences a person faces, social media isn’t going anywhere in fact it is only getting bigger. Youtube is the second largest search engine in the world. 27% of all time spent online is done on a social networking site. Facebook now has 1.11 billion active users a month. 40 million photos are uploaded to instagram per day so now everyone has to decide if they are going to jump on the social media bandwagon or be left behind in the dust.

Honda 3-D Marketing Campaign Gets PUSH from Maxim Models

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Promo models provided by PUSH MODELS staffed the Honda Maxim Promotion

PUSH MODELS, a promotional modeling agency, was recently named the official staffing sponsor for Maxim Magazine and Honda CR-Z in support of their groundbreaking 3-D campaign event that took place on September 23rd in Times Square NYC.  The nationwide event staffing company, known for their trade show models, street teams, and event management, was proud to be part of this groundbreaking campaign.

Honda held the first-ever takeover of Times Square in 3-D technology to support the launch of the all-new CR-Z sport hybrid coupe. Spanning five blocks of Times Square, the event marked the first time 3-D footage was broadcast to the public space. As a part of the takeover, Honda ran 3-D CR-Z commercial footage on the Times Square HD Spectacolor screen (located on Broadway between 46th and 47th Street), displayed several CR-Z’s and had six attractive promo models from PUSH MODELS wearing Maxim t-shirts passing out copies of the magazine which featured Anna Kournikova on the cover and the 3-D Honda CR-Z ad inside. Our models also posed for photos with attendees for the duration of the campaign and there was a special performance from chart-topping hip-hop trio, N.E.R.D. An estimated 250,000 people attended the CR-Z event.

Mark Bernardini – PUSH MODELS NJ/NY agency owner reports “What an incredible promotion… our event staff did an really great job, the feedback from the client couldn’t have been better”