Labatt Blue gets a big PUSH with Event Staffing!

Posted on

Strategic Agency recently hired PUSH Marketing & Promotions to provide event staff for their Labatt Blue Light Weekend!  The event, which took place in Stowe, Vermont, was a prize for sweepstakes winners who entered codes found in 30 pack cases of Labatt Blue Light.  Sweepstakes winners enjoyed parties, socializing, snowboarding, couples massage and more.  Each sweepstakes winner was given a key which they used in the attempt of opening a gingerbread house door; if the door opened the keyholder won a grandprize trip!


Labatt Blue Light Promotional Models
PUSH at the Labatt Blue Light Event

PUSH Marketing & Promotions provided 20 beautiful event staff who traveled from the surrounding States and Canada.  The event also featured the Labatt Blue Light Duo who are seen in advertisements for the product.  Booking manager, Tiffany Jackson stated, “I thought the event went very well.  All of the clients were happy with our work and the girls had a blast.”  PUSH hopes to keep working with Strategic on future events across the country.

The band Halestorm entertained guests of the party, partygoers also had access into a confession booth to divulge their darkest secrets, as well as enjoy Labatt blue products in ice bars, hot tubs, or in front of bon fires.  Marie Pier St Jean, who worked at the event, said, “There is no word to explain how wonderful this week end was, i had a really good time, thank you so much for choosing me!!!  I hope i will work again with Push soon.”

Halestorm at Labatt Blue Light PUSH Marketing
Halestorm at Labatt Blue Light PUSH Marketing